The Oregon state motto is she flies with her own wings. Lovely, isn’t it? I learned it during the ceremony on January 2nd, in which GladRags became an inaugural Benefit Company in Oregon (that’s me with Secretary of State Kate Brown). Oregon follows in the footsteps of the 19 other states that have enacted laws recognizing Benefit Companies as a new type of legal incorporation status for businesses, but set its own record with 29 companies officially registering on the first day.
So what’s a Benefit Company? It can get a little confusing, as companies can choose to be a Benefit Company (registered with the state and following a specific set of regulations), a certified Benefit Corporation (reviewed and approved by the non-profit B Lab), or both. But what it boils down to is this: we’re looking to use business as a force for good.
GladRags, like a growing number of companies around the world, believes that there’s more to life than profits. We believe in supporting our community, treating workers well, and being good stewards of the environment — and we believe that these values makes us stronger as a company.
Today, we’re part of a new campaign with our friends at B Lab. It’s called B the Change, and we’re asking our supporters to to help us spread the word that there’s a new way of doing business. Watch the video below to learn more about this global movement and visit bthechange.com to learn what else you can do to spread the word.
Help build a global movement to redefine success in business! It’s time to #bthechange — Tweet this!
About the author of this post:
Tracy Puhl is the owner of GladRags and is passionate about period positivity and empowering women everywhere. In her free time, she likes to read, travel, practice yoga, and hang out with her cats.